About Us: Team & History | lupenRhein Düsseldorf

Since 2009

No vendor.
A partner.

lupenRhein has existed since 2009. Founded by Jürgen Zirk, who already knew back then that good dialogue marketing is more than buying addresses and hoping. Over 30 years of B2B experience are embedded in this company, and in every project we take on.

We are not a full-service conglomerate with 500 employees that delegates every task to junior teams. We are a small, well-coordinated team that knows what it does. And delivers what it promises.

2009 Founded

30+ Years B2B experience

5 Experts in the team

Düsseldorf On the Rhine. Not just anywhere.

The people behind it

The Team.

Five people. All with real experience. Nobody who just does presentations.

Jürgen Zirk

Managing Director

Over 30 years of B2B dialogue marketing. Founder of lupenRhein. Responsible for strategy, client relationships, and for asking the questions others don't want to ask.

Klaus

Development

Solves complex technical challenges. Built the Zehnder portal without creating a single workaround he couldn't explain later.

Markus

Production

Everything that isn't digital but still counts. Markus makes sure that what we promise is actually produced and delivered.

Pipo

Creative Direction

Internationally experienced. Has made campaigns that worked on multiple continents. Knows what works and why.

Michael

Copy & AI Direction

Words that land. Prompts that work. Michael combines editorial craft with the knowledge of how to configure AI so it is actually useful.

How we work

What defines us.

We do what we say.

No marketing promise that dissolves into thin air after the first briefing. If we commit to something, it happens.

A deadline is a deadline.

Reliability, no excuses. If it gets tight, we say so early, not on the day of delivery.

Solve the task > maximise the budget.

We think in solutions, not hourly rates. Long-term partnerships are worth more than short-term inflated projects.

Full service.

We take full responsibility. Strategy, creative, development, production, management. You don't need to coordinate because that is our job.

The Rhineland spirit

"Et hätt noch immer joot jejange."

The Rhineland basic trust: not naive, but experience-based. We have brought enough projects through difficult phases to know: if you know what you are doing, it works out.

Düsseldorf since 2009 On the Rhine. Not just anywhere. We look closer.

About Us

No vendor.A partner.